Cookie Policy
Last updated: February 2026
Our approach
We keep cookies simple. We use Google Analytics to understand how people use the site, and we only load it after you explicitly accept cookies. If you decline or ignore the banner, no cookies are set and no tracking occurs.
We don't use advertising cookies, social media cookies, retargeting pixels, or any other third-party tracking.
Cookies we use
| Cookie | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics — distinguishes between visitors. Generates a random ID (no personal information). | 2 years | Analytics |
| _ga_G-0H0F6XBV7T | Google Analytics 4 — maintains session state (which pages you visited in a single session). | 2 years | Analytics |
Local storage
We also use your browser's local storage (not a cookie) to remember your cookie consent choice:
| Key | Purpose | Duration |
|---|---|---|
| cookie-consent | Stores your choice (“accepted” or “rejected”) so we don't show the banner again. | Until you clear browser data |
What we learn from analytics
Google Analytics tells us things like:
- How many people visit the site
- Which pages are most popular
- What devices and browsers people use
- Which postcodes are searched most
- Whether people click through to providers
This helps us improve the site. We see aggregate patterns, not individual behaviour. We cannot identify you personally from analytics data.
Google Analytics data is processed by Google. You can read Google's privacy policy for details on how they handle this data.
How to control cookies
On this site
Click “Decline” on the cookie banner when you first visit. If you've already accepted and want to change your mind, clear your browser's local storage for this site, and the banner will reappear.
In your browser
All modern browsers let you block or delete cookies. See your browser's help pages for instructions:
Google Analytics opt-out
Google provides a browser add-on to opt out of Google Analytics across all websites.
Third-party cookies
If you click an affiliate link and visit a third-party website, that site may set its own cookies. We have no control over these. Check the cookie policy of any site you visit.
Changes
If we add new cookies or change how we use them, we'll update this page and reset the cookie banner so you can make a fresh choice.
More information
See our Privacy Policy for the full picture of how we handle data. Questions? Email hello@ukhomeenergyguide.co.uk.